Renaya White
My name is Renaya White, a dedicated Fashion Merchandising major at SUNY Oneonta with a growing passion for fashion, media, and digital storytelling. Alongside my studies, I’ve built experience in content creation, social media management, and brand promotion skills I aim to strengthen as I continue my education in Advertising and Marketing Communications. My goal is to build a career that blends fashion, marketing, and creative media, using storytelling, visual strategy, and brand identity to help brands connect with their audiences in meaningful ways.
About Me
Growing up in Brooklyn taught me to see fashion as more than style it’s culture, identity, and a form of expression that speaks long before words do. Being surrounded by creativity, movement, and individuality shaped the way I view the world and inspired my desire to be part of an industry where storytelling and self-definition are always evolving.
As I work toward earning my degrees at SUNY Oneonta, I’ve committed myself to experiences that allow me to grow with intention. I’ve immersed myself in student organizations, leadership opportunities, and hands-on fashion projects that challenge me to think critically and push my creativity further. Whether collaborating with peers, analyzing trends, or developing ideas that bring concepts to life, I strive to approach every moment with curiosity and purpose.
Each step in my academic and personal journey has strengthened my belief that fashion holds power, power to connect, to influence, and to inspire. I’m dedicated to building a career that uses that power thoughtfully, blending my love for fashion with my passion for communication, culture, and media-driven storytelling. My goal is to make an impact in the industry by uplifting voices, expanding perspectives, and creating work that reflects authenticity and innovation.
Student Fashion Society Magazine 2024
Experinces
Over the past few years, I have developed a strong foundation in digital media, content creation, and brand communication. I’ve worked directly with small businesses, helping them strengthen their online presence and connect with their audiences more effectively.
One of my most meaningful roles has been creating and managing media content for RND Credit Solutions, where I produce videos and promotional materials for their Instagram and TikTok accounts. This experience has sharpened my skills in visual storytelling, editing, and understanding what engages viewers across different platforms.
Alongside my work with brands, I also create personal media content to continue developing my video editing, aesthetic direction, and social media strategy skills. Building my own creative platforms has allowed me to experiment with style, branding, and audience engagement skills I plan to bring into future roles within fashion, marketing, and media.
Across every project, my goal is to blend creativity, communication, and strategy. Whether I’m developing content, managing social media pages, or growing my own digital portfolio, I’m committed to producing work that is polished, engaging, and aligned with a brand’s vision. As I continue to grow, I hope to collaborate with more fashion and lifestyle brands, helping them elevate their content and communicate their stories through media.
Contact
renaya.white@gmail.com
